August Heffner
Art Direction & Design
Illustration & Art
Brooklyn, New York
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Consumer Spending
Illustration for New York Times
Friday, November 28, 2008
The Great Recession hit industries hard in November of 2008. Most reports showed an abrupt halt in the American consumer's shopping habits. This was very evident in contrast to the spending binge we seem to have been on for the last few years. In illustrating the end of this binge, we looked to create a "day after the party" vibe. By using a bottle to represent the fast moving capital American's had been drunk on, we tried to illuminate the bleak outlook.
See also:
Housing
Economy
Stimulus
Caption:
Dying of Comsumption It’s game over
for the American consumer.
Dying of Consumption